One is a health podcast, and the other is a pop culture/nostalgia show. Now, I use the podcast host Libsyn, which automatically uploads new podcast episodes to my different YouTube channels. This was pretty mind-blowing considering it takes minimal effort. I would get a lot of clicks back to my blog, and people telling me they discovered me on my YouTube channel. This isn’t a success based on many people’s standards, but some of these “videos” were getting thousands of views.
I understand the importance of thumbnails so I would take some time to create a decent one using Canva.įrom there, I would just add details of the episode in the video description, and link back to my blog and podcast. I take the MP3 file and just upload it to YouTube with a new thumbnail image. I host two different shows - on two separate channels. I thought I should start uploading my own podcasts. There was no video content in them, and they were still getting an enormous amount of views. My approach with YouTube, however, is a little different.Ī few years back, I realized I was consuming podcasts that were simply uploaded on YouTube. I need to clarify that I am in no way a ‘YouTuber.’ But I do recognize the importance of video content. My content focus is primarily blogs and podcasts, but I dabble a little in YouTube - so I wanted to take YouTube Shorts for a test drive. It hasn’t been rolled out everywhere yet - but it looks great. There is also a YouTube Shorts beta which will allow you to upload the Shorts right from your phone through the YouTube app. The idea with Shorts is to make the YouTube process much quicker and encourage creators to upload on a whim. You probably won’t see a YouTube Short on your laptop, as they are intended for phone usage.Ĭreating videos is very time-consuming. This is to encourage the use of quick uploads from cellphones and also to have them primarily be viewed on them, too. If you are unaware of YouTube Shorts, they are video clips of 58 seconds or less, shot in the vertical video format. This seems to be a direct way to compete with the enormous popularity of TikTok. YouTube has also adopted this approach with its YouTube Shorts. They are geared to play into our low attention span and need for quick, consumable content. You may have noticed that every social media platform has some form of stories.
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